Real Estate Brokerage: Rapid Lead Assignment & Engagement
Delays between lead capture and agent contact led to lost sales. Automated lead assignment, instant messaging, and SLA tracking.
- 391% increase in conversion
- Under 1 minute to first contact
Custom software & automation
Custom software for the work off-the-shelf tools cannot do
When buying or configuring a tool does not fit, we design and build the software: internal tools, client portals, integrations, dashboards, and automations, with AI features where they help. Standalone, with no AI program required, a written scope, and a documented handoff.
The wish list is the low-friction first step. The $99 consultation is a separate, paid, 1-hour live session, priced apart from any assessment, build, or support plan.
Who this is for
- Teams whose process lives across spreadsheets, inboxes, and four tools that do not talk to each other.
- Companies running a legacy system that is hard to maintain, extend, or hire for.
- Operators with a workflow that no off-the-shelf product handles properly.
- Businesses that need a client or partner portal, or AI features inside their own workflow, with review steps built in.
Deliverables
What we build
Every build includes solution design, build and QA with live data where needed, deployment and monitoring setup, team training, and documentation.
Internal tools and dashboards
Admin screens, review queues, and reporting that replace spreadsheets and manual status chasing.
Client and partner portals
Secure logins, document exchange, status views, and forms that connect back to your systems.
Integrations and data sync
APIs and webhooks between CRM, email, scheduling, billing, and other systems you already use.
Workflow automation
Automated steps with retries, error alerts, and exception queues so failures reach a person.
AI-assisted features
Document extraction, classification, drafting, or routing, with human review where mistakes would matter.
Platform modernization
Replacing a legacy system with a modern one, including migration, cutover plan, and training.
Decision
When to build, and when not to
Custom software is the right answer less often than software vendors suggest, and more often than tool vendors admit.
Buy
Signals:A product covers the core workflow and you can live with how it works.
What we do:We help you choose and set up the product. No build work.
Configure
Signals:A product fits once connected to your other systems or adjusted with automation.
What we do:We build integrations and automation around it instead of replacing it.
Build
Signals:Your process is unusual, you need strict review or audit steps, existing tools force workarounds, or you need to own the system.
What we do:We scope, design, and build custom software from a written scope.
We start from a technical audit of what you run today so the decision rests on facts.
Process
How a build runs
Scope in writing first. Then build in increments you can see.
- Step 1
Blueprint
Written scope, timeline estimate, KPI baseline, and acceptance criteria. You approve before build work starts.
- Step 2
Design
Architecture, data model, integrations, and access rules agreed before code is written.
- Step 3
Build in increments
Working software at checkpoints, tested against your real data where appropriate.
- Step 4
Launch and train
Deployment, monitoring setup, live handoff, and short SOPs for your team.
- Step 5
Post-launch window
A 14 to 30 day optimization window against the agreed measures, then optional ongoing support.
Timelines depend on integrations, data quality, access, and review turnaround. Focused automations have been scoped in a few weeks. Larger platform work takes longer. We state the estimate in writing and flag changes early. It is not a guarantee.
Pricing & terms
Cost, ownership, and hosting
Build price, hosting, and third-party costs are separate lines so nothing is hidden in a bundle.
- Build price
- Fixed price from the written scope. Payment is 50% to start and 50% after the agreed KPI review. Out-of-scope work goes through a change order with the price stated first.
- Ownership and license
- You own your data and brand assets. After final payment you receive a perpetual license to the custom deliverables for internal business use. Everyday Workflows keeps ownership of reusable libraries, templates, and connectors.
- Hosting: our cloud
- Default option. We host and manage under license. Running a hosted system requires an active monthly service plan covering runtime, monitoring, and updates, quoted from the scope.
- Hosting: your cloud
- We can deploy to your own cloud account instead. That has a one-time setup and a lighter maintenance plan for updates and security patches.
- If a service plan ends
- We provide a data and code export. Hosted runtimes pause after a 15 day grace period, and no data is deleted without written approval. You can keep running the deliverables on your own infrastructure.
- Third-party costs
- Cloud, AI API, and SaaS fees are billed by those providers and are not in our fees unless the written scope says so. The scope states whose account each one runs on.
Full detail on how pricing works.
Proof
Related work
Builds and automations we have delivered, with the context of each engagement.
Staffing Provider: Job Order Processing Automation
Inconsistent data required manual cleanup. Automated parsing, normalization, and validation.
- 95% reduction in manual data entry
- 100% classification accuracy
Service Firm: Automated Interview Scheduling
15+ hours per week spent manually scheduling interviews. Self-serve booking, calendar sync, automated reminders.
- 85% less scheduling time
- 40% fewer no-shows
Platform modernization
Our services page describes platform modernization deliverables, including a legal compliance platform moved to Next.js and Supabase.
View platform modernization →Automation showcase
Public examples of workflows, integrations, and tooling we have built.
View showcase →Case results are client-reported from our published case studies. We have not had them independently verified, and your results will depend on your starting point, data, and team.
Questions
Related
AI consulting & governance
Decide what to buy, configure, or build before committing.
Claude, OpenAI, or private AI
Pick the platform path, then scope the connectors and software around it.
All services
Modernization, automation, AI integration, and consulting detail.
How pricing works
Consultation, assessment, build, and recurring costs, kept separate.
Tell us what tools cannot do for you
Start a business wish list. The paid $99 consultation is a separate option if you would rather talk it through live.